August 21, 2007

MyMusic.dk Interview with Gerd Leonhard: Er Sonific fremtidens radio (in Danish)

Link: MyMusic.dk Interview: Er Sonific fremtidens radio

Interview: Er Sonific fremtidens radio... Sonific SongSpot er et nyt gratis ...j til implementering af musik ... personlige profiler. Ideen er oplagt men hvad siger Koda og de andre rettighedsorganisationer.

Aug 21, 2007 12:41:26 AM | Sonific

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Web Users Now Spend Half Their Time Visiting Content, Far Outpacing Time Spent with Search, Communications and Commerce Good stuff from the OPA. Link: Web Users Now Spend Half Their Time Visiting Content, Far Outpacing Time Spent with Search, Communications and Commerce. "According to the OPA's IAI, conducted by Nielsen//NetRatings, communications accounted for 46% of consumers' time online in 2003. A dramatic shift has taken place since then, with consumers now spending 47% of their time with content, compared with 34% four years ago. The 37% gain in share for content is followed closely by a 35% gain in share for search. However the total time being spent with search remains relatively low, accounting for just 5% of Internet users online time in 2007*. "The IAI has identified a very significant and sustained trend in where consumers are spending their online time," Horan said. "The index indicates that, over the last four years, the primary role of the Internet has shifted from communications to content." Clearly it's no longer about allowing online content use, or 'not', it is about licensing it and turning it into revenue. Exciting times.
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Sonific announces MusicAPI, connecting Record Labels and Artists with Social Networks This is a major announcement for us - you saw it here first ;) August 21 2007, San Francisco, California Sonific’s MusicAPI connects Record Labels with Social Networks Sonific LLC, a leading provider of music applications and widgets for online communities and social media platforms, today announced that it will open the first release of its Music Application Program Interface -the Sonific MusicAPI– to both record labels and music companies as well as to social media platforms and services, later this year. Sonific’s MusicAPI will, at zero cost and simultaneously across all partner networks, allow any interested record label, music publisher or artist to ‘talk to’ and connect with 100s of social networks and online communities, and opt-in their music catalogs for the streaming use on social network sites. Ecommerce functionalities will be provided by Sonific affiliates such as iTunes, eMusic, Amazon, Wippit and many others. Content providers (such as record labels) will share in advertising revenues, and will be able to take full advantage of using a single channel to achieve viral exposure on all key online communities and social media platforms around the world, such as Facebook, Wordpress, Myspace, Friendster, Hi5, Xanga, Orkut, Typepad, Vox.com, Livejournal, iGoogle, Google Gadgets, Netvibes, Blogger, AIM Pages and Live.com. With a single mouse click, music companies will soon be able to connect to 100s of platforms and present their music on what has become the next iteration of Radio: Social Networks. With astounding growth rates of 50% to over 400% per year, social networks are quickly becoming crucial attention generators for music companies, soon to be rivaling online portals and search engines. Social media is not only exploding in the U.S. but also reaching a truly global audience, with a high percentage of users in Europe, China and South-East Asia, South America...

Gerd Leonhard

Keynote Speaker, Think-Tank Leader, Futurist, Author & Strategist, Idea Curator, some say Iconoclast | Heretic, CEO TheFuturesAgency, Visiting Prof FDC Brazil, Green Futurist

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