MediaFuturist: U.S. reach of Radio declines further says Arbitron

April 07, 2008

U.S. reach of Radio declines further says Arbitron

Check out this stat:

Could that be related to this second stat ;) ?

Clearly, imho, Radio must start delivering music, too - the difference between broadcasting and distribution is starting to diminish anyway.

Apr 7, 2008 10:26:21 AM | Radio

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My Music2.0 book is now available on Amazon! Music20 can be yours now ;) Thanks to all of you that wrote to Amazon to stock the book - we are now taking orders at Amazon, here If you already have the book, or the 'paywhatyouwant' pdf (more details here), please feel free to go to Amazon and love a glaringly positive review ;) Thanks much. View the book reviews and recommendations to date, here

Introducing TV 2.0 Good comment from Adweek: Introducing TV 2.0. "Remember, it didn't take 100 percent of consumers downloading free music to topple the music industry. In the early days of MP3, illegal downloads were a relatively small percentage of the entire market for music. But few businesses can sustain a drop of 20 percent or more without a complete reinvention of the model. What happens to the ad-supported television model if, say, a quarter of consumers opt out of the current system for either free or low-cost downloads of commercial-free versions of their favorite shows..."

Gerd Leonhard

Keynote Speaker, Think-Tank Leader, Futurist, Author & Strategist, Idea Curator, some say Iconoclast | Heretic, CEO TheFuturesAgency, Visiting Prof FDC Brazil, Green Futurist

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April 07, 2008

U.S. reach of Radio declines further says Arbitron

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