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Jeff Jarvis is a leading thinker as far as the future of media is concerned; I have been reading his blog and his books for a few years already, and I can guarantee you: he's inspiration pure! So, I just ordered his new book "What would Google do" and really look forward to reading it - the topic is a perfect theme for anyone looking at future trends, obviously. Here is a short video with Jeff where he talks about the lessons we can learn from Google ("make mistakes and make them well")- check it out.

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