Future of Media & ICT: presentation at Bilisim Zervisi 2009 (Istanbul)

I always enjoy coming to Istanbul and was delighted to be invited to do a keynote speech at this year's Bilisim Zervisi, the Turkish CeBit / CES equivalent. Some of the topics I covered include the top trends in media (fixed to mobile, top-down to social, consumers to users, physical to digital, one-way to interactive etc), the future of eBooks (and the new, international Amazon Kindle), why the solution for digital piracy is in the business model not in technology, the convergence of media, telecom, advertising, social networking, content & media, why telecoms and mobile operators must get involved with content and advertising. A Turkish review of my speech is here (no idea what it says, though).

The Future of Media & ICT (Bilisim Zervis 2009)

View more documents from Gerd Leonhard.

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Comments

[Doruk]

1.

Thank you for your cool performace, i will write another review soon..

[Social Media Advertising]

2.

why the solution for digital piracy is in the business model not in technology, the convergence of media, telecom, advertising, social networking, content & media, why telecoms and mobile operators must get involved with content and advertising.
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shane
Social Media Advertising