January 04, 2010

Via the official Google blog: the meaning of Open (a definitive must-read)

There are a ton of really great kernels of wisdom and learnings in this open letter by Google's Jonathan Rosenberg. Be sure to read the whole thing; but here is the most essential part:

"Closed systems are well-defined and profitable, but only for those who control them. Open systems are chaotic and profitable, but only for those who understand them well and move faster than everyone else. Closed systems grow quickly while open systems evolve more slowly, so placing your bets on open requires the optimism, will, and means to think long term. Fortunately, at Google we have all three of these"

via googleblog.blogspot.com

Content 2.0 gerd leonhard open mobile connected Music industry needs to switch to OPEN Gerd leonhard Openness attraction trust gerd leonhard ***






Coincidentally, in 2008, one of my my most popular speaking topics was "Open is King". Check out these resources, below.

Open is King (video), presentation at the Experience Economy Lab in Amsterdam (January 25, 2008, get the pdf / slides here)

Gerd Leonhard Futurist At Jakarta Broadband Summit "Open is King - The Future of Media
View more documents from Gerd Leonhard.

Futurist Gerd Leonhard on Open is King - The Future of Music, Canadian Music Week 2008
View more documents from Gerd Leonhard.

And here's a German video (Telekom Trendforum 2008)

Link: Gerd Leonhard - Open is King

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Jan 4, 2010 2:06:37 PM | 21st Century Content Ecology, Attention Economy, Bottom Lines, Broadband Culture, Companies to watch, Content 2.0, Control Fights, Crucial Stuff, Economic Egoism, Future of Content, Future of Media, Google, Inspiring, Must Reads, Open Is King, Open Source, Openness Issues, Trends

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Gerd Leonhard

Keynote Speaker, Think-Tank Leader, Futurist, Author & Strategist, Idea Curator, some say Iconoclast | Heretic, CEO TheFuturesAgency, Visiting Prof FDC Brazil, Green Futurist

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