March 10, 2012

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Big data and the stalker economy (via Forbes) Here are some snippets from a very interesting piece via Forbes.com; expressing exactly the same issue I have been looking it while researching the big data topic for my new book. Stay tuned. Big Data and the Stalker Economy - Forbes "Google offers free email, word processing, mapping, analytics, video, videoconferencing and much more because they’re selling us to advertisers. The byword these days is, “if you’re not paying for the service, you’re the product.” A few things to love about big data include: It’s helping solve big problems. Early detection of epidemics. Automated spell-checking. Crowdsourced astronomy. We seem to have entered the Age of Big Data. It’s creating useful feedback loops. In participatory medicine, people opt in to share data so they can analyze it and continually improve their health outcomes. This kind of feedback is spreading from field to field. It’s eroding the culture of expertise. Read Daniel Kahneman’s new book and you’ll stick to statistics. Add a pinch of Taleb and you’ll never speak to tie-wearing experts again. It’s nurturing a culture of collaboration. From participatory medicine to open science and open government, scientists and citizens alike are resetting the terms of innovation. It’s a major new source of employment. Ok, maybe not major, but one of the few bright spots on the job horizon is the desperate need for those “data scientists.”Want a taste of what you leave in your wake? Head to I Shared What? and see what Facebook Connect-friendly sites already know about you. Then read up on passive sharing, as well as the Journal’s excellent series titled What They Know. For dessert, read a few posts from IBM’s Jeff Jonas. Then take a sedative... There’s one last factor that tries to keep me awake at night, which is our very human tendency to...

Gerd Leonhard

Keynote Speaker, Think-Tank Leader, Futurist, Author & Strategist, Idea Curator, some say Iconoclast | Heretic, CEO TheFuturesAgency, Visiting Prof FDC Brazil, Green Futurist

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