You may have noticed that I caught the Tumblr bug about 18 months ago and that I have been busy curating my findings - as opposed to actually writing longer stories, myself, as I used to do on this blog - on 3 new blogs. Most of the posts on this blogs are a direct by-product on what I actually read and digest via the fabulous Instapaper and Read-It-Later apps, published directly to Tumblr via some nifty APIs:)
Some of these blogs are quite popular already; please take a look and follow me there as well if you like:
Green Futurist (all my posts on Green Futures, energy, climate change, sustainability etc, currently 4685 followers)
GerdFuturist.com: my latest addition (only approx. 150 followers so far); this site will become my new hub for pretty much everything that I want to share online, regardless of topics
Please take a look and let me know how you like them; all 3 are mobile-optimized via Tumblr, as well, btw.
I am delighted to be involved with PressPausePlay, a movie about digital creativity, funded and promoted by Ericsson, featuring people such as Hank Shocklee, Seth Godin, ZeFrank, Sean Parker, Larry Lessig and Mike Mesnick. And it's finally out and available! Here is what it's all about:
"The digital revolution of the last decade has unleashed creativity and talent in an unprecedented way, with unlimited opportunities. But does democratized culture mean better art or is true talent instead drowned out? This is the question addressed by PressPausePlay, a documentary film containing interviews with some of the world's most influential creators of the digital era"
From the blog: "we have had so many people ask "Where can we see your film?" and this week we are very happy to say our digital distribution has begun! PressPausePlay is now available online in many countries around the world, with more coming soon. You can now find PressPausePlay on iTunes US, iTunes Canada and iTunes UK. You can also purchase PressPausePlay on Amazon.com, Walmart.com, Vudu.com, CinemaNow.com, Xbox, and Playstation. Or put us on your Netflix cue where we will be coming soon..."
I started using Tumblr a year ago, and because of its easy use of viral tools and instant-post options via Instapaper etc I have build a pretty good following there, already. I usually post interesting snippets I find via Twitter, Flipboard or my 1000+ RSS feeds (no, I don't actually read all of them), and only the most crucial ones are presented. In other words, this is not a river but a drip-feed:) Check it out at Futureof.biz , on any mobile devices try the new Conduit-powered mobile app.
Since I get so many clients asking me why in the world they should blog - here's the answer, in a nutshell (couldn't have said it better myself). This is also why I will start blogging a lot more, again, very soon. Stay tuned.
Good coverage of this latest twist in 'change to digital' confusion, via Paid Content, below: Google has killed several blogs - hosted by the Google-owned Blogger platform - that were allegedly infringing on copyright by posting MP3 files. A long-standing tradition of music journalism online is severely endangered. To me, this is yet another example of why we urgently need new legislation in digital music, i.e. the creation of realistic, web-native standards and reliable permissions. Because this is the problem: while the marketing people at the labels love these blogs because they clearly spread the word very efficiently and reach the perfect target groups, the legal people at the labels file DMCA claims and want the sites to remove all MP3 files.
But to me, it also looks like Google is now, increasingly being forced to police blogger-powered sites for unlicensed music postings because executives across many sectors of the traditional media industry are now pointing their fingers at Google for the use of content that is not based on a clear-cut license, i.e. exists in what I call a gray zone - some use of content that is legally uncertain (yes, based on pre-Internet laws, mostly) but has become accepted social-cultural practice. Check out the debate via the Twitter Hashtag. Image: Gorilla vs Bear music blog.
"In what critics are calling “musicblogocide 2010,” Google (NSDQ: GOOG) has deleted at least six popular music blogs that it claims violated copyright law. These sites, hosted by Google’s Blogger and Blogspot services, received notices only after their sites – and years of archives – were wiped from the internet..."
Below
is the PDF from the presentation I just did at Midem 2010
in Cannes / France (Sunday January 24, 2010, 5.30 pm). My MidemNet blog
posts are here, and my presentation "Compensation not Control"
from MIDEM 2009 is here. Please click through to the Slideshare
site to download the PDF if desired. The video is now available, here,
as well. Download: Content
2.0 Gerd Leonhard at MidemNet 2010 Public PDF 15MB
Hugh MacLeod is one of my favorite cartoonists that covers geeky web and technology stuff, over at Gapingvoid.com. Below is a quote from his blog that makes a ton of sense to me, so I wanted to share it with you.
He says that as a working artist, he divides his day into two parts: “Bleed and Feed”.
"The Bleed Part. Taking care of business. Doing work for my clients. Working on new Cube Grenade ideas etc. Trying to find new clients etc. Trying to get my bills paid etc etc.
The Feed Part. I go and make drawings for myself. Completely non-commercial. Often no more than doodling in my sketchbook. Just me and a pen, trying to feed my well. Often accompanied by a nice glass of red.
I try to do both every day. “Bleed” gets my morning and afternoons. “Feed” happens mostly after dinner, before bedtime.
All successful artists “Bleed and Feed”, in their own way. The ones who don’t– who just try to do one or the other– tend to burn out rather quickly. That’s just Reality"
Lorraine at Rostant Advertising in Trinidad send me the link to an interesting Web 2.0 tool called Kwout. They provide tools that allow you to take a snapshot of any piece on any webpage - mostly for quoting purposes I would think -, make a widget out of it, and re-use the quote, intact will all links etc, on your own page - pretty cool, even though the image quality could be better. Talk about Sharism!
Below is a snippet from one of my favorite essays called 'Better than Free' by Kevin Kelly, and from a blog post by me that is based on the same concepts... check it out.
Audioboo is a pretty cool new app that allows you to record something on your iPhone and then upload it to your page on Audioboo.com, as well as syndicate it via widgets - as it says, it's an iPhone blogging app. Interesting? Check out my first 'Boo' below.
I have run across the sponsored conversations concept via Josh Bernoff and via Techdirt's Mike Masnick before (see Techdirt's sponsored conversation example here), and found it very interesting yet a little hard to align with a more 'seriously independent' blogging approach. I am not sure that I would personally want to engage in having my blog or my tweets sponsored by someone that wants to reach my readers or 'followers' (and yes... there have been offers), but I still like the concept and will investigate it further. It seems like there is a nice package to be made with good old Word of Mouth, web-native Word of Mouse, and Sponsored Conversation - or what do you think?
MP3 file is here Details are here. Some snippets: Bottom Lines: The fight for Control was
a fight for Distribution. The flight for Attention is a fight for
Trust. The beneficiaries of Control were Monopolies. The beneficiaries
of Trust are those that Collaborate. Advertising 2.0:
Information becomes Conversation. Interruption becomes Engagement.
Annoyance becomes Entertainment. 'This is an Ad' becomes 'This is
Content'. The Sharing Economy Logic: Sharing...the
Output (i.e. publish, re-mix, co-create, life-stream...) the Input
(i.e. remuneration in cash, attention, reputation...) ... the Thruput
(i.e. usage data, meta content, attention trails >> New Data
Economics)
Keynote Speaker, Think-Tank Leader, Futurist, Author & Strategist, Idea Curator, some say Iconoclast | Heretic, CEO TheFuturesAgency, Visiting Prof FDC Brazil, Green Futurist
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