Audio-only version is now available on my mobile app (the entire 2 hours); excerpt below. Enjoy:)))
Gerd Leonhard Talk at Repretel Costa Rica
Entries categorized "Broadcasting"
November 11, 2012
September 04, 2012
PDFs and resources from today's webinar on The Future of Television (with Stowe Boyd)
In case you missed our webinar on SocialTV and the Future of Television, today (shame on you;): the video will go live in a few hours (assuming the recording actually worked) on my Youtube Webinars playlist.
And here are the slides we used (creative commons non-commercial, attribution licensed, as usual):
Gerd, Stowe as well as the reports we referenced (subject to different licenses): Ericsson: Getting Social on TV Google: The new multi-screen world, and Stowe's Social TV report.
UPDATE: Here is the video
Enjoy and share:))
August 23, 2012
Free webinar on September 4, 2012: Future of Television: Social, Mobile, Over-the-top...? (Stowe Boyd and Gerd Leonhard)
Please join me for this unique event (there is no charge except for your attention:)
The Future of
Television: Social, Mobile, Over-the-top? With Stowe Boyd and Gerd
Leonhard (The Futures Agency) on Sep 4, 2012 5:00 PM CEST
Social web strategist, speaker and blogger Stowe Boyd and
futurist, speaker & author Gerd Leonhard are delighted to present
this 60-minute, free webinar based on a white paper jointly developed by
Stowe Boyd and TheFuturesAgency entitled 'social TV and the second
screen'.
You can read more about here (and
download it via the link or directly, here )
"The overlap of social media and TV represents a huge opportunity
for those that truly understand and internalize, embrace and partake in
these changes, and that welcome this dawning networked, interdependent
and many-to-many society"
Stowe and Gerd will briefly present some select slides and updates
on the topic of the future of television (10-15 minutes each), followed
by a Q&A session with the participants.
The emphasis of this event is on allowing plenty of time for
questions and discussion; both via chat as well as via audio (upon
individual invitation only).
THIS EVENT IS LIMITED TO 100 PARTICIPANTS. Please sign up early and
be sure to show up at least 30 minute prior to the starting time to
avoid disappointment.
Stowe and Gerd are both members of The Futures Agency network and
often work together holding seminars and think-tank events for media and
technology companies, around the globe see
http://www.thefuturesagency.com/about
Find our more about Stowe Boyd
http://worktalk.ly/about_stowe/
https://twitter.com/stoweboyd/
http://www.thefuturesagency.com/stoweb
Find our more about Gerd Leonhard:
http://www.thefuturesagency.com/gerd
http://www.gerdfuturist.com
Blog: http://www.mediafuturist.com/
Mobile apps: http://road.ie/futurist
The Future of Business blog http://www.futureof.biz/
Videos: http://www.youtube.com/gleonhard
Twitter: http://www.twitter.com/gleonhard
More links: http://about.me/mediafuturist
After registering, you will receive a confirmation email containing information about joining the webinar.
See you there:)
February 24, 2012
New video: My Keynote on Broadband Futures (from the future with high-speed broadband conference in Auckland)
This nice video just went up on my Youtube channel: my entire keynote speech (67 minutes) from the Future with High Speed Broadband Conference in Auckland, New Zealand on February 23, 2012. Topics: Transformational Technologies and Creating new demand for ICT services - The Future of Broadband and ICT -, in detail: the coming telemedia convergence, the future of content in a hyper-connected society, social networks are cable TV without the cable, why open standards are crucial, why and how data is the new oil, how Control is being replaced by engagement and involvement, why sustainability becomes even more important, the shift from egosystems versus ecosystems, the new drivers of Innovation. The slides are embedded below, as well.
The Future of Broadband: Telemedia, Futurist Gerd Leonhard
View more presentations from Gerd Leonhard
February 20, 2012
Future of Broadband: TeleMedia Ecosystems (from the Auckland NZ conference)
I just finished my presentation at the Future of Broadband conference here in Auckland, New Zealand, and sure enough, someone from TechToday(NZ) has already reviewed and summarized some of it, see below. I will make the video available as soon as I have it, on my Youtube channel. The slides I used (most of them, at least) are below, as well. Enjoy and share:)
The Future of Broadband: Telemedia, Futurist Gerd Leonhard
View more presentations from Gerd Leonhard
"New business models based on ‘ecosystems’ rather than ‘egosystems’ are required in order to make large-scale investments in broadband technology successful, an international expert told the Commerce Commission’s Future with High Speed Broadband conference in Auckland this morning. Speaking to a crowd of around 250, Gerd Leonhard, who describes himself as a media ‘futurist’, introduced the term ‘telemedia’ to describe the combined product of telecommunications companies and media content providers. "In three years, all the major economies around the world will see telcos moving into content,” Leonhard says. "It’s a new kind of capitalist system. The future is in interconnected business models – we have to think beyond the idea of who’s directly responsible for one thing.” For example, some overseas telcos have bundled subscriptions to music streaming services such as Spotify into their pricing plans. The challenge is to configure the models to make it easy for people to pay for content delivery; here, Leonhard sees a trend away from copyright and towards ‘usage-right’. This means creating value for consumers & up-selling them to premium content, for example via the ‘freemium’ model used increasingly in the gaming industry. "People will be willing to pay if you find enough value and groom the up-sell.” In contrast, attempting to block people from sharing is a futile venture, with closed systems doomed to failure. Of course, the world's most successful technology company, Apple, is founded on a closed business model, but Leonhard says this is an exception built on the genius of Steve Jobs. "Obsession with control inevitably leads to decline.” Open systems have their challenges too, such as risk of addiction due to overwhelming volume, a tendency for consumers to skim the surface of content due to lower investment, and the issue of standards and transparency in data gathering. "Personal data is the oil of the internet, and the new currency of the digital world,” Leonhard says. "But it can’t all be about commercial gains. We have to agree on a public transparency – but who decides?” The Future with High Speed Broadband conference has been organised by the Commerce Commission to identify factors that may influence the uptake of Ultra Fast Broadband in New Zealand. The event runs for two days, and can be viewed via live stream here.
October 05, 2011
The future of connected & social TV: my presentation at MIPCOM Digital Minds
From yesterday (Oct 4 2011) in Cannes. see the Twitter buzz
Future of Connected Television Gerd Leonhard @ MIPCOM Digital Minds 2011
View more presentations from Gerd Leonhard
August 21, 2011
Short video: I program my media - it does not program me (switching from Push to Pull)
Broadcasting (TV, Radio) is switching from Push to Pull. And so is advertising! Let me know what you think:)
February 25, 2011
New video: 11-minute summary on the networked society (my presentation at Ericsson event, Mobile World Congress 2011)
I was invited to do the opening keynote at Ericsson's 'Shaping the Networked Society' event at this year's mobile world congress (MWC) in Barcelona, on February 14, 2011, see my blog at http://gerd.fm/i9Dh9I. Some of the topics I covered include the challenges and opportunities of convergence (TV-Web, Mobile-Fixed, real money - virtual money), new currencies and paying with facebook credits, companies becoming platforms not empires, what is beyond the current social media enthusiasm, the new paradigm of 'interaction before transaction', the tough but inevitabe switch from ownership to access (both in content / media as well as in general), the rise of the 'following paradigm', how the media and content industries are changing, and much more.
Take a look and please spread the word if you like it. Thanks.
Welcome to the Networked Society Gerd Leonhard MWC 2011
View more presentations from Gerd Leonhard
My video RSS feed via www.Gerdtube.net
Add to Miro
October 16, 2010
The Future of Intellectual Property & Copyright (presentation at TedXNewStreet, London)
It was a great pleasure to speak at TedX New Street in London yesterday (tweet flow is here, btw) I was allotted the usual 18 Ted-minutes to speak about the future of intellectual property and copyright - a piece of cake! Here is my presentation, below - let me know how you like it. Hopefully we will have a video on Ted.com pretty soon, as well. If you want a quicky download (rather than the high-res slideshare version, below), you can try this low-res PDF: Future of IP and Copyright Gerd Leonhard Tedx London LOW RES
The Future of IPR and Copyright (presentation at TedX NewStreet London)
View more presentations from Gerd Leonhard.
May 21, 2010
Google TV is coming (comments and video): total Web & TV convergence is imminent. TV in the Cloud?
Everyone: this is a biggie. Check out this video below and the announcement on the Google blog. Here are some quotes from the blog, and some comments from my end:
- "Google TV is a new experience for
television that combines the TV that you already know with the freedom
and power of the Internet. With Google
Chrome built in, you can access all of your favorite websites and
easily move between television and the web. This opens up your TV from a
few hundred channels to millions of channels of entertainment across TV
and the web..." My comment: this is the total web-tv convergence, at last, and this development should certainly scare the wits out of most major TV Networks. The gloves are off, guys! So far it has been quite hard to have TV-like, living-room centric experiences using the web; obviously this is just about to change. And the advertising-dollars will migrate along with our viewing (or rather, engagement -) habits! Friction will soon be Fiction, indeed. Welcome to Media
as a Service (MaaS); Content in the Cloud: TeleMedia here we come.
- "Because Google TV is built on open platforms like Android and Google Chrome, these features are just a fraction of what Google TV can do. In our announcement today at Google I/O, we challenged web developers to start coming up with the next great web and Android apps designed specifically for the TV experience. Developers can start optimizing their websites for Google TV today" My comment: Google is betting on OPEN SYSTEMS to win this game, which imho is totally the right move. Yes, there is some room and argument for closed systems (Apple, PS3 etc) but almost all major successes will be fueled by open technologies, interfaces and platforms, i.e. networked and interdependent ecosystems. Going forward future, it's win-win-win-win or nothing (sound familiar?)
- "We’re working together with Sony and Logitech to put Google TV inside of televisions, Blu-ray players and companion boxes. These devices will go on sale this fall, and will be available at Best Buy stores nationwide" My comment: very smart move by Sony - they missed the boat on digital music, and on ebooks (at least to some extent, I'd say), so this is their chance to catch up.
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January 13, 2010
My presentation on "TeleMedia Futures" at BLPLaw in London
Here is the PDF from today's session in London. High-res and Slideshare version below - and stay tuned! 3.5 MB PDF: Telemedia Futures BLPLaw London Gerd Leonhard
TeleMedia Futures: the next 5 years in Media, Content and Telecom
View more documents from Gerd Leonhard.
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June 30, 2009
Audio version of my speech at MPJC 2009 "The Future of Media"
Just received this file via MPJC podcast site; it's the audio version of my 30-minute speech on The Future of Media, get more details via my previous post on MPJC 2009. Note: the introduction (90 secs) is in Dutch but my speech is in English.
Discover Simple, Private Sharing at Drop.io
June 23, 2009
The Future of Media: Open, Mobile, Connected, Collaborative (presentation at MPJC 2009)
I was invited to give the opening keynote at the Mediapark Jaar Congress in Hilversum, Holland, today (June 23, 2009). The PDF can be downloaded below (creative commons licensed, as usual - feel free to re-use non-commercially, but please give attribution). Mediapark Jaarcongress Hilversum Gerd Leonhard Future of Media Public (PDF 20 MB) Check out the #mpjc2009 Twitter Buzz (mostly in Dutch, all MJPC 2009 tweets google-translated, here). I always love speaking in Holland btw - great people! Update: the Dutch Cowboys Blog has a good summary of my presentation (in Dutch)
The Future of Media: Open, Mobile, Connected (MPJC Hilversum 2009)
View more Microsoft Word documents from Gerd Leonhard.
Update: here is the audio podcast from my speech
Discover Simple, Private Sharing at Drop.io
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May 23, 2009
Broadband Culture and the Future of Broadcasting (new video)
Here is a new video that I have just uploaded to my GerdTube.net channel on Blip.tv (which offers full iTunes download feeds so you can watch all of my videos offline, too) . The topic: Broadband penetration is rapidly increasing around the world, and Internet access is no longer depending on computers but increasingly available on mobile devices such as smart phones. Soon, the kids i.e. the 'digital natives' will run the show, and they expect Radio & TV to deliver content in much the same way as the Net does: time-shifted, interactive, engaging, shareable and via any and all platforms. The imminent total convergence of the Internet and Broadcasting will bring many challenges to traditional broadcasters (commercial or public) but there are also unprecedented opportunities - this video discusses the key trends and future scenarios.
Please note that for some reason some of the transitions and animations are a bit delayed and don't sync 100% correctly with the voice; I have not yet figured out what how to solve this (I use Apple Keynote; and this problem happened when I exported the .key file with the voice-over to Quicktime - if anyone has an idea how to fix this please comment below - thanks). In the meantime, here is a pdf file with every single animation as one page so that you can click along with the video as I speak. Download Broadband Broadcasting step by step slides Gerd Leonhard
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May 20, 2009
Emerging cultural practices are challenging TV and Radio broadcasters
I am still riffing off my ABU talk from May 17/18 2009 (the phrase 'emerging cultural practices' itself is, of course, appropriated or shall we say PFA'd via Henry Jenkin's brilliant book "Convergence Culture") - here is a summary.
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Gerd Leonhard
Keynote Speaker, Think-Tank Leader, Futurist, Author & Strategist, Idea Curator, some say Iconoclast | Heretic, CEO TheFuturesAgency, Visiting Prof FDC Brazil, Green Futurist
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