MediaFuturist

New Flickr slideshow on the future of media, television, broadcasting (Futurist Speaker Gerd Leonhard)

I just love those Flickr slideshows :)

From Ego to Eco: a short video introduction to the event in Sao Paulo Nov 5 2012

If you are in Sao Paulo Nov 5, please be sure to join me for this event. The video below outlines some of the topics I am planning to talk about. See you there!

 

The future of news: funny video (yes, delivery will be on all screens and platforms)

PDFs and resources from today's webinar on The Future of Television (with Stowe Boyd)

In case you missed our webinar on SocialTV and the Future of Television, today (shame on you;): the video will go live in a few hours (assuming the recording actually worked) on my Youtube Webinars playlist.

And here are the slides we used (creative commons non-commercial, attribution licensed, as usual):
Gerd, Stowe   as well as the reports we referenced (subject to different licenses):  Ericsson: Getting Social on TV  Google: The new multi-screen world, and Stowe's Social TV report.

UPDATE: Here is the video

 

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Enjoy and share:))

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PDFs, audio and video from the July 17 2012 webinar on the Future of Media (Futurists Gerd Leonhard and Ross Dawson)

PDFs, audio and video from the July 17 2012 webinar on the Future of Media (Futurists Gerd Leonhard and Ross Dawson)

Why Social Networks are the new TV & Radio: Futurist and Keynote Speaker Gerd Leonhard

Broadband Futures and the Future of ICT: Futurist and Keynote Speaker Gerd Leonhard

New video: the Future of Technology in a Digital Society (Systematic Forum Paris, June 2012)

This video below is one of my favorite presentations (if I may say so, myself); it just went live on my Youtube channel and on my Blip.tv video feed (use this one to download the whole thing or just subscribe to it on iTunes).

This is the complete recording of my intervention (another fancy term for... presentation) at the 7th SYSTEMATIC PARIS-REGION conference in Paris on June 20, 2012, on the topic of The Future of Technology in a Digital Society. You can download the PDF with the slides, here.  Topics include the future of media, OTT, advertising, business models, search vs social, the coming telemedia era and much more.  Thanks to Systematic for making this available!

Change is becoming much faster now (the suddenly-off-the-cliff effect)

This graph, below, reflects a growing trend and interesting phenomena that I have observed with many business that are impacted by the dramatically accelerating disruption brought on by digital technologies. For many incumbents, it may often look like 'things will be OK, regardless (i.e. we still sell a lot of XYZ - why worry)' but when a certain pivot point is actually reached (as below, in US newspaper ad revenues, around 2006), the entire business logic suddenly falls off the cliff, at which point it is often too late to still re-invent from a position of strength.

The lessons: foresight is crucial, and should be part of everyone's job. Look for likely change when your business is still doing well. Anticipate disruptions.

Stowe Boyd on Why Most Newspapers Will Fail: Deep Inertia

These are US numbers of course - but is Europe and Asia going to follow this trend - any commentanyone?

Stowe Boyd • Why Most Newspapers Will Fail: Deep Inertia

Last year, researchers at the Project for Excellence in Journalism persuaded six companies that own 121 newspapers to share private data about the financial performance of many of their papers. And the findings were grim. On average, for every new dollar the newspapers were earning in new digital advertising revenue, they were losing $7 in print advertising revenue. The papers seemed not to be diversifying their revenue streams or coming up with innovative products at a fast enough clip.

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• Stowe Boyd's Five By Five - 7 Feb 2012 (greenfuturist.com)
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Announcing my new Kindle book "The Future of Content"

Today is a very big day for me. My new Kindle book "The Future of Content" just went online at Amazon, and is already gaining a lot of traction. You can view a very short video greeting about the book on my GerdTube channel (Youtube:) 

Of course I would be very happy if you would consider buying the book for yourself (only $3.90, Kindle-only) but beyond that it would be really great if you could help me spread the word via rating and / or 'liking' the book on the Amazon.com page, tweeting about it or just forwarding this mail to some friends that may be interested.

As you probably know, I have published my last 3 books as free pdfs (which are quite popular) but really wanted to try something new with this book; after all reading on the Kindle is a much better experience than reading a PDF, and thus is, to quote Kevin Kelly, one of those "New Generatives" :)

"The future of content" will also be available in dead-tree-versions aka print, via my Lulu store, soon - please stay tuned.    Happy reading!

Gerd Leonhard
(Media Futurist and CEO of The Futures Agency),
Basel /  Switzerland
http://twitter.com/#!/gleonhard
My public Amazon / Kindle profile
(sharing all my book highlights there)

 

Update October 25 2011: this nice review may be helpful:

Increases brain power for content creators, October 25, 2011

By 

Suzanna Stinnett

This review is from: The Future of Content (Kindle Edition)

"I challenge you to expand your brain and read this book. What Gerd Leonhard is always doing is informing the global brain (or the collective brain) in ways that help us all get where we're trying to go. He builds the buildings in front of us.

This collection points toward several compelling answers for content creators. As a writer who is already swimming in the changing currents of "content," I found it intensely informative.  Leonhard shores up my courage to continue embracing a digital world without DRM, and ebook prices "for the masses." He makes the all-important concept of curation crystal clear. If you are providing any kind of content in print or on the web, it's relevant. If you want to stay on the front edge of content creation and publishing, it's basic. I'm making this book mandatory reading for my epublishing circles"

Amazon Kindle German Store
Amazon Kindle French Store
Amazon Kindle UK Store

ABOUT "THE FUTURE OF CONTENT"
Futurist Gerd Leonhard has been writing about the future of content i.e. music, film, TV, books, newspapers, games etc, since 1998. He has published 4 books on this topic, 2 of them on music (The Future of Music, with David Kusek, and Music 2.0). For the past 10 years Leonhard has been deeply involved with many clients in various sectors of the content industry, in something like 17 countries, and it’s been a great experience, he says. “I have learned a lot, I have listened a lot, I have talked even more (most likely:) and I think I have grown to really understand the issues that face the content industries - and the creators, themselves - in the switch from physical to digital media.”

This Kindle book is a highly curated collection of the most important essays and blog posts Leonhard has written on this topic, and even though some of it was written as far back as 2007 - “I believe it still holds water years later. I have tried to only include the pieces that have real teeth. Please note that the original date of each piece is shown here in order to allow for contextual orientation.” Leonhard’s intent to publish this via the amazing Amazon Kindle platform, exclusively, and at a very low price, is to make these ideas and concepts as widely available as possible while still trying to be an example of what digital, paperless distribution can look like, going forward.

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• Mobile advertising must be content-based (review of my talk at MMA Forum in Sao Paulo (mediafuturist.com)
• Future of Connected Television Gerd Leonhard @ MIPCOM Digital Minds 2011 (slideshare.net)
• Meet me in Geneva on October 26th: Visions of a Networked Future at ITU Telecom World (mediafuturist.com)
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Must-watch video: CNET roundtable on the music industry (with chief disruptor Michael Robertson)

CNET's Rafe Needleman and Greg Sandoval (2 people whom I follow closely and whose work I really like) have cooked up a smashing 33 minute roundtable (video) with the notoriously tenacious music-business disruptor Michael Robertson (MP3.com founder, MP3tunes creator, now CEO of the very interesting music / radio cloud-recorder service Dar.fm).

The video covers just about all angles of the music industry and provides a great overview of everything that's wrong (and could be righted, I guess) in digital music, and Michael sure has all the right answers to some pretty tough questions. In fact, for most of it, I couldn't have said it better myself:).  Check it out. Michael and me do have a few things in common, as far as the message goes, I guess...

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• DAR.fm is TiVo for radio. That's not necessarily good (news.cnet.com)
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Egosystems become Ecosystems: the future of media, marketing and business (my presentation at DoLectures 2010)

Blogging this aboard a train from Wales to London; on my way back from one of the most amazing events I have attended in a long time: DoLectures in Cardigan, Wales (UK); see more details at their blog, here. I was invited to speak on one of my key topics: the switch from EGOsystems to ECOsystems - here is the PDF, below. Video to follow shortly.

Egosystem to Ecosystem: Gerd Leonhard at DoLectures 2010

View more presentations from Gerd Leonhard.

 

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Check out my daily Twitter 'Paper' created by Paper.li

Very cool tool - simple and useful. Paper.li organizes links shared on Twitter into an easy to read newspaper-style format. Newspapers can be created for any Twitter user, list or #tag. A great way to stay on top of all that is shared by the people you follow - even if you are not connected 24/7 !

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My recent contribution to the INMA Ideas magazine: "The future of content in a connected economy"

In July, I was invited to do the cover story for the International NewsMedia Marketing Association (INMA) and the latest edition of their Idea Magazine (available to subscribers, here), on the topic of how to monetize content in a digital, networked and mobile world.  The magazine has now been published and INMA allowed me to publish my story on this blog, as well so.... here it is, as a PDF:  Download Gerd Leonhard INMA future of content. Enjoy and spread the word.

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Jeff Jarvis on New Business Models for News (video)

Great stuff - a must watch! and check out NewsInnovation.com

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New Video Interview from the INMA World Congress in NY: the Future of Content & News: ECOsystem not Egosystems

Just found this - some good soundbites of my favorite memes - well worth the 3 mins 50 secs;) . The slideshow from my keynote at the International News Media Marketing event, itself, is here.

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Complete video and audio from my appearance on Roda Viva / TV Cultura (Brazil), April 2010

This is the complete, 75-minute video of my appearance on Brazil's most popular talk show on Public TV, called Roda Viva (on the TV Cultura channel). I was delighted to be invited to the show, and really enjoyed being 'grilled' by the super-smart journalists and Brazilian media experts in the studio. We could have talked forever! The show was originally broadcast on April 26 (on Brazilian TV as well as online, see the Twitter buzz here) but unfortunately the webcast did not work very well so this is the first time I have seen the video, myself, and thanks to Roda Viva / TV Cultura I am delighted to be able to share this recording with you, as well.

More information about the show is here. Duda Groisman made some great photos during the recording of this show, embedded below. Related activities on this trip include: my presentation for NBS Brazil "The Future of Communications and Business", and my presentation at Fundacao  Dom Cabral (one of Brazil's best business schools) on "The Open Network Economy". Please note: the video is half Portuguese (the questions) and half English (my replies)

Here is a 9-minute version via Youtube (their 10-minute limit really bugs me!) Audio:

Gerd Leonhard Roda Viva TVCultura Brazil

Gerd Leonhard Roda Viva No Intro

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