If you are in Sao Paulo Nov 5, please be sure to join me for this event. The video below outlines some of the topics I am planning to talk about. See you there!
Entries categorized "Going Green"
October 26, 2012
October 19, 2012
To my Brazilian friends and tweeps: please join me for this great event at the Museum of Sound in Sao Paulo, November 5 2012: from Ego to Eco
BIG ANNOUNCEMENT to my Brazilian friends and tweeps: please join Gerd on November 5 2012 for this very promising event at the Museum of Sound in Sao Paulo, organized by Gilson Schwartz and Joe Tripician in Sao Paulo
Do Ego ao Eco ao Ícone. Rumo ao futuro sustentável pela economia criativa com Gerd Leonhard Dia 5 de novembro das 9h às 12 horas ao Museu da Imagem e Som, São Paulo. Participação de Davi Nakano (POLI-USP) e Gilson Schwartz (ECA-USP). Qual a relação entre economia verde, inovação tecnológica e novas mídias.
Data: Dia 5 de novembro das 9h às 12 horas
Local: Museu da Imagem e Som - Avenida Europa, 158, Jardim Europa, São Paulo - SP, Brasil
Informações: [email protected]
http://gamesforchange.org.br/gerd-leonhard-no-brasil/
Register here (150 Reals)
Find out more about Gerd's Ego to Eco meme
Also speaking with me are:
Davi Nakano: Professor Doutor da Escola Politécnica-USP
Revisor do International Journal of Production Economics
Especialista em Economia Criativa e Gestão do Conhecimento.
Gilson Schwartz: Programa de Pós-Graduação em Meios e Processos Audiovisuais (PPGMPA-USP)
Programa Interdisciplinar de Pós-Graduação Humanidades, Direitos e Outras Legitimidades (FFLCH-USP) Grupo de Pesquisa Cidade do Conhecimento.
June 19, 2012
Please check out my 3 Tumblr blogs: The Future of Business & Communications, GerdFuturist, GreenFuturist
You may have noticed that I caught the Tumblr bug about 18 months ago and that I have been busy curating my findings - as opposed to actually writing longer stories, myself, as I used to do on this blog - on 3 new blogs. Most of the posts on this blogs are a direct by-product on what I actually read and digest via the fabulous Instapaper and Read-It-Later apps, published directly to Tumblr via some nifty APIs:)
Some of these blogs are quite popular already; please take a look and follow me there as well if you like:
- The Future of Business and Communications (the name says it all - currently 7689 followers)
- Green Futurist (all my posts on Green Futures, energy, climate change, sustainability etc, currently 4685 followers)
- GerdFuturist.com: my latest addition (only approx. 150 followers so far); this site will become my new hub for pretty much everything that I want to share online, regardless of topics
Please take a look and let me know how you like them; all 3 are mobile-optimized via Tumblr, as well, btw.
April 27, 2012
Green Affluents: The Newest Market Segment? (Co.Exist on Future-Proofing ;)
Interesting take on "future-proofing" brands, below; great example with BMW. Made me think!
Green Affluents: The Newest Market Segment | Co.Exist: World changing ideas and innovation
"...the big insight here? With the rise of megacities, consumers will most likely drive less. But they’ll continue to search out exciting ways of getting around. By intersecting this need with BMW’s expertise in creating exciting transport, the car manufacturer is today cornering a market that to many other companies is still invisible. It’s futureproofing its brand. BMW i Brand Manager Uwe Dreher says that a surprising insight is guiding the carmaker. Dreher says that in the course of research the company conducted as part of the new sub-brand’s development process, the team discovered a group of affluent consumers—particularly in the San Francisco area—who were expressing their politics by driving seemingly downmarket cars. As Dreher said, “It seemed incongruous for someone to live in a $5 million home and drive a $35,000 Prius instead of a Porsche or Ferrari. But that’s what’s happening.”
Get my free iPhone & Android apps http://mobileroadie.com/apps/Futurist
March 15, 2012
January 12, 2012
The latest updates from my Tumblr blogs
Greetings! In addition to the blog posts on this site I also post on 2 other sites, see below.
The latest updates from my Future of Business Tumblr Blog
The latest updates from my Green Futurist Tumblr Blog
January 06, 2012
Mission 2012: Green Futures. Plus, my first public talk on Green Business: EcoSummit Berlin March 22nd
This year I am embarking on a new, additional mission. You may have already noticed in my Twitter feed and via my Facebook updates that I am expanding my work into various 'green' topics such as sustainability (in particular what has been termed 'sustainable capitalism), climate change and global warming, and renewable energy. While investigating these new topics I am also hard at work on my new book "From Ego to Eco" which will cover some of these issues (in addition to media, culture, politics and what I call 'the networked society) as well.
My new site / blog at GreenFuturist.com was launched a few months ago and is shaping up pretty well, already; I am using it primarily to share updates and interesting snippets culled from my research and 100s of RSS feeds that I scan for the latest developments. Please take a look, read the announcement (also below), comment, follow me on Tumblr, or subscribe to the GreenFuturist RSS feed. You may also want to visit (and like?) my new Facebook 'Green Futurist' page, or check out my new @AGreenFuturist Twitter channel.
I also recommend you follow my new public Kindle notes on Amazon - this is starting to be a good resource and I am sharing notes on 30+ books there.
My work in media, content, communications and the Future of Business will continue, of course; both with my esteemed colleagues at The Futures Agency as well as by myself. Stay tuned via TFA's Facebook page.
I have just confirmed my first public appearance as 'Green Futurist' at the EcoSummit 2012 in Berlin, on March 22nd (first thing in the morning), and look forward to maybe seeing you there (on-location or virtually) if at all possible.
See you soon! Gerd Leonhard
PS: be sure to follow and use this new Twitter hashtags #greenfutures and #mission12
Here is the official announcement of my new Mission 2012.
ANNOUNCING GREEN FUTURIST
I have worked in digital music, media and in the Internet business since 1995. Since 2001 I have worked as an independent Futurist with a focus on media, content, entertainment and publishing, technology, telecom as well as in marketing, branding and communications.
In 2012, I will expand my activities into a new direction which I like to call ”Green Futures”, encompassing issues such as sustainability, climate changeand carbon reduction, alternative and renewable energies, the future of transportation, a new type of capitalism that is not (just) based on profit and growth (as I call it, shifting from EGO to ECO), environmental action, eco-tourism and the future of the tourism, the ‘greening’ of business; and in general, the radical changes that a post-growth society will certainly demand of us, very soon.
Venture capitalist John Doerr said in his seminal and deeply moving 2007 Ted talk on green technologies, quoting KPCP Founder Eugene Kleiner: “there are times when the appropriate response is panic”. Without wanting to push the panic button even more frequently, or harder, than other futurists before me, I must admit that I also feel that we urgently must consider sweeping changes in how we live, work and do business.
I therefore want to use my somewhat tried-and-tested speaking and presentation skills to address perhaps the most important issue there is: how we can we change the way we live, how we operate our businesses, define our policies and direct our governments; and how we will use and replenish our planet’s resources, going forward.
I believe that if we don’t stop borrowi ng from our own future, and if we don’t start paying the real price for what our ever-increasing consumption actually costs (or maybe even curtail our consumption??), we have a very good chance at losing everything we value, today, in the next 20-50 years. We may lose our oceans, our forests, our glaciers, our rivers, our wildlife, our breathable air and our clean water - and this is not a world that I want my children, or grand-children, to live in.
Maybe we can no longer be content with ‘tinkering around the edges’, making only minor dents into this rapidly widening path to destruction. Maybe we need large, sweeping actions that will require significant sacrifices from us. It is these conversations and actions I want to further with my work as Green Futurist.
Gerd Leonhard, January 2012
November 18, 2009
Indicatr hunch: Instapaper iPhone (read webpages on your iPhone, offline)
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Gerd Leonhard
Keynote Speaker, Think-Tank Leader, Futurist, Author & Strategist, Idea Curator, some say Iconoclast | Heretic, CEO TheFuturesAgency, Visiting Prof FDC Brazil, Green Futurist
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