Gerd Leonhard
Media Futurist, Author & Blogger, Keynote Speaker & Strategist
http://www.mediafuturist.com
The Wall Street Journal calls Gerd ‘one of the leading Media Futurists in the World’. He is the co-author of the influential book ‘The Future of Music’ (2005, Berklee Press), as well as the author of ‘Music2.0’ (2008) and the blog-book ‘The End of Control’ (www.endofcontrol.com, 2007). Gerd's background is in music; in 1985 he won the Quincy Jones Award and subsequently graduated from Boston's Berklee College of Music (1987). Since 2002, after a decade as digital media entrepreneur and start-up CEO, Gerd travels the globe and speaks at conferences, events and think-tanks on the Future of Media, Content, Technology, Business, Marketing & Advertising, Branding, Telecom, Communications and Culture.
Gerd is considered a leading expert on topics such as social media, mobile content and m-commerce, innovation and entrepreneurship, UGC and peer production, copyright, licensing and IPR issues, next-generation advertising, marketing and branding, digital content strategies and the development of next-generation business models in the content, communications & technology industries.
Gerd's keynotes, speeches, presentations and think-tank appearances are renowned for his hard-hitting and provocative yet inspiring and motivational style. With over 300 engagements in 29 countries during the past 7 years Gerd has addressed over 25.000 executives and professionals, and is considered a key influencer.
His diverse client list includes Nokia, Google, Sony-BMG, Telkom Indonesia, Siemens, Kuoni, RTL, ITV, the BBC, France Telecom / Orange, Deutsche Telekom, The Financial Times, TribalDDB, DDB, Omnicom, the European Commission, Nokia Siemens Networks and many others. Gerd is a fellow of the Royal Society for the Arts (London), a member of the World Future Society, and resides in Basel, Switzerland.
More details are at www.mediafuturist.com
Twitter feed at www.twitter.com/gleonhard
Gerd's Mobile Lifestream
http://i.mediafuturist.com